“Think big and start small. Focus on niche. Have a strong opening and engage your audience. Be laser-focused. Have a monetization strategy. Build a massive audience and build your brand. Content creation is a magnet.” ―Professor M.S. Rao, Ph.D., The Father of Soft Leadership
“To become a successful Youtuber, be unique, have a niche area, blend talent and work smart, and publish consistently.” ―Professor M.S. Rao, Ph.D., The Father of Soft Leadership
“Research a lot, have self-awareness, emphasize excellence, and build your brand. Have diversified income streams. Content is the oxygen, and content is king.” ―Professor M.S. Rao, Ph.D., The Father of Soft Leadership
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